salesman

by Danielle Campbell
August 24, 2010
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Selling SaaS Part 2…………… Tactics

Selling SaaS can prove a challenge to businesses due to the service nature of the offering. All services can represent marketing challenges for organisations given their intangible nature. The average consumer is much more market savvy and the core service offering supplied by the business is now not enough. Instead customers are looking to the added value of the peripheral services that are additional to their purchase, such as 24/7 technical support, first language technicians, accompanying data sheets, promotional add on and overall a more tailored offering.

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saas seller

by Danielle Campbell
August 17, 2010
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The challenge in selling SaaS

 

Software as a service (SaaS), sometimes referred to as “software on demand,” is software that is deployed over the internet and/or is deployed to run behind a firewall on a local area network or personal computer. With SaaS, a provider licenses an application to customers as a service on demand; through a subscription or a “pay-as-you-go” model.

So what is it about SaaS that makes businesses weary about introducing it to their sales model? They’re afraid SaaS will ruin their business, be an added drain on resources and ending up costing them in time and money. Sound familiar? But this should never be the case MORE

How to sell SaaS: Part 1

Software as a service (SaaS), sometimes referred to as “software on demand,” is software that is deployed over the internet and/or is deployed to run behind a firewall on a local area network or personal computer. With SaaS, a provider licenses an application to customers as a service on demand; through a subscription or a “pay-as-you-go” model.

So what is it about SaaS that makes businesses weary about introducing it to their sales model? They’re afraid SaaS will ruin their business, be an added drain on resources and ending up costing them in time and money. Sound familiar? But this should never be the case MORE

by Colm McGoldrick
August 10, 2010
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Scrum & Agile development

Scrum

The Working Scrum

Here at Maildistiller, we use a framework for our development work that grew from the Agile programming methodology and Object Oriented movement called Scrum. It is also directly related to the principles laid down in the “Toyota Way” and lean manufacturing process. You might ask yourself why and how a manufacturing process could be related to software development, and why a company that specializes in cloud security would embrace it to run the entire company, but we’ll answer that for you! MORE

Scrum & Agile development

Scrum

The Working Scrum

Here at Maildistiller, we use a framework for our development work that grew from the Agile programming methodology and Object Oriented movement called Scrum. It is also directly related to the principles laid down in the “Toyota Way” and lean manufacturing process. You might ask yourself why and how a manufacturing process could be related to software development, and why a company that specializes in cloud security would embrace it to run the entire company, but we’ll answer that for you! MORE

 
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